B2B SEO & AEO agency

The AI-native B2B SEO agency that turns search into pipeline.

We pair senior B2B SEO experts with custom-built AI agents to turn Google and AI search into qualified leads, demo requests and pipeline for B2B tech and SaaS companies.

Strategy delivered in 15 days.Plans from $4,000 a month.

B2B SaaS companies we've helped grow

B2B SEO services

B2B SEO services for Google and AI search

Everything a B2B company needs to win buyer-intent searches on Google and get cited in ChatGPT and AI Overviews, run as one program by one senior strategist.

01 / 06

AI visibility audit

We start by checking how ChatGPT, Gemini, Claude, Perplexity and Google's AI Overviews describe your company to B2B buyers today, and who they recommend instead of you.

  • The prompts your buyers ask
  • Which brands get recommended
  • What AI tools get wrong about you
  • The sites they quote in your category
02 / 06

B2B SEO strategy

A plan built around your buying committee: the people who use, approve and pay for your product. Delivered in your first 15 days.

  • Buyer-intent keywords for every buyer role
  • A decision for every page you've already published
  • Content roadmap
  • Growth roadmap, ranked by impact
03 / 06

B2B content production

Pages that answer what B2B buyers search for before they talk to sales. Every piece starts from a written brief.

  • Briefs for every piece
  • Comparison and alternative pages
  • Use-case and industry pages
  • Updates to pages you already have
04 / 06

Technical SEO and schema markup

The fixes that decide whether your pages get found and quoted. We make the changes ourselves, so they don't sit in your dev backlog.

  • Technical and crawl audits
  • Internal linking
  • Schema markup, deployed
  • Site structure and indexing
05 / 06

Link building and digital PR

Links and mentions on the industry sites, review sites and publications your buyers trust and AI tools cite. No links bought just to hit a number.

  • Authority gap against your competitors
  • Link and mention targets by topic
  • Outreach and digital PR
  • Fixing sites that describe you wrongly
06 / 06

Growth initiatives

A ranked list of your biggest growth opportunities. We ship one or two every month.

  • Free tools and ROI calculators
  • Programmatic page sets
  • Conversion and UX fixes
  • AI visibility tracking
How it works

What your first 90 days of B2B SEO look like

Most B2B SEO agencies spend six weeks getting ready. We deliver your strategy in 15 days and start shipping work straight after.

Month 1Days 1–30

Month 1: Strategy, then the first work goes live

  • Days 1–15: AI visibility audit, keyword and prompt plan, content audit and your full roadmap
  • Your AI agents built around your product, buyers and brand voice
  • Days 16–30: first content, technical fixes and brand mentions go live
  • Baseline report for Google and AI search
Month 2Days 31–60

Month 2: More momentum in execution

  • Full monthly volume of content and brand mentions
  • First growth initiative shipped
  • Your agents learn from every edit and approval you give
  • Month two performance report
Month 3Days 61–90

Month 3: Results start to compound

  • AI visibility starts to move
  • Keyword rankings start improving
  • First leads and demos from Google and AI search
  • Quarterly review and an updated roadmap

Every workstream, week by week

WorkstreamWeeks 1–2Weeks 3–4Month 2Month 3
Strategy and audits
Day 15 delivery
Quarterly review
Your AI agents
Built for you
Feedback loop
Learning
Lighter review
Content
First pieces live
Full volume
Technical fixes
First fixes live
Ongoing
Links and brand mentions
Outreach starts
Full volume
Growth initiatives
First shipped
Second shipped
Reporting
Baseline report
Monthly report

How we report, so nothing runs on autopilot

A shared Slack channel with your strategist
A written update every week
A 30-minute call every two weeks
A monthly report on leads and pipeline, not just traffic
Why Organic Labs

A B2B SEO agency run by senior strategists and AI agents

Not a tool. Not a traditional B2B SEO agency. A senior team that uses its own AI agents to get far more done for you.

01

Your strategist is the brain

A senior SEO and AEO strategist with years of hands-on B2B experience owns your account. They set the plan, make the calls, check every piece of work and talk to you directly. No account managers, no handoff to juniors after month one, and no work on autopilot.

02

AI agents do the execution

Every client gets their own team of AI agents: an SEO and AEO analyst, a content strategist, a writer and an off-site specialist, led by an AI strategist agent. We build them for you at kickoff, loaded with your product, buyers, voice and competitors. They do the analysis, drafting, audits and builds.

03

They get better every month

Your agents aren't a static tool or one platform. Every approval, edit and rejection goes back into them as a rule they follow. In month one your strategist reviews everything closely. By month four, the work comes back the way you would have done it.

04

More work shipped, at a fair price

Because agents handle the repetitive work, we ship about three times what a traditional agency does, and implementation is included. You don't pay agency rates for basic tasks, and nothing reaches you without a senior review.

05

You keep what we build

If we stop working together, you keep your content, your data and the full knowledge base: voice rules, strategy and every brief we wrote. You can also buy your agents and run them yourself.

Want to see how your brand shows up for B2B buyers on Google and in AI search? We'll take a look before the call.

Book a 30-minute call
Pricing

B2B SEO pricing

Every plan gets the same senior strategist, the same audits and the same AI agents. What changes is how much B2B SEO work we ship each month.

Strategy

$4,000/month

For teams that already have writers and a link partner.

  • AI visibility audit and full strategy
  • Keyword plan and roadmaps
  • Every audit, every quarter
  • 6 to 7 ranked growth initiatives
  • Website changes made for you

You produce the content and mentions.

Talk to us about Strategy
Most chosen

Growth

$7,500/month

For small teams with no spare capacity, or no team yet.

  • Everything in Strategy
  • 10 content pieces a month
  • 10 brand mentions and backlinks a month
  • Dev work done by us, not your team
Talk to us about Growth

Scale

$10,995/month

For teams with a revenue target riding on organic.

  • Everything in Growth
  • 16 content pieces a month
  • 16 brand mentions and backlinks a month
  • More growth initiatives every month
Talk to us about Scale

Three-month sprint, then month to month. Cancel any time with 30 days' notice.

Add-ons
$400Extra content piece
$300Extra brand mention
Cost + 25%Paid placement
$200Consulting, per hour
Testimonials

What our B2B clients say

ColdIQMichel Leiben
Michel LeibenFounder & CEO, ColdIQ
Usman is the best in the game to work with.

"Usman helped us build a complete organic growth engine, combining SEO, AI search (AEO), and automation into one scalable strategy. Beyond the strategy itself, he built the systems that made execution faster, more consistent, and significantly more efficient. If you're a B2B SaaS company looking to turn organic search into a real growth channel, Usman is the best in the game to work with."

ModashRyan Prior
Ryan PriorHead of Marketing, Modash
The results were so strong that I later invited him to join Modash full-time.

"When we worked with Usman as an organic growth consultant, he added five-figure monthly search traffic to our already successful programmatic page library and grew influenced pipeline in under six months. The results were so strong that I later invited him to join Modash full-time as our Discoverability (SEO/AEO) Lead."

HostfullyFred, Hostfully
FredMarketing Manager, Hostfully
His work has directly contributed to lead generation.

"During a period of significant change and volatility in search, his strategic guidance and hands-on execution played a critical role in maintaining our organic traffic and protecting our visibility. His work has directly contributed to lead generation, helping ensure that our SEO efforts delivered measurable business results."

FAQ

B2B SEO agency FAQs

How much does a B2B SEO agency cost?

Most agencies that work with B2B tech and SaaS companies charge $3,000 to $15,000 a month. Our plans start at $4,000 a month for strategy and website changes. Growth is $7,500 and adds 10 content pieces and 10 brand mentions a month. Scale is $10,995 and adds 16 of each. Every plan gets the same senior strategist.

How do I choose a B2B SEO agency?

Most B2B SEO agencies look the same on paper, so ask four questions. Who will actually work on your account, and how senior are they? Can the agency show case studies measured in leads, pipeline or revenue, not just traffic? Will they make the changes themselves, or hand your team a list? And what do you keep if you leave? Our answers: one senior strategist, case studies measured in revenue, implementation included, and you keep everything we build.

How is B2B SEO different from B2C SEO?

B2B buyers search in smaller numbers, take longer to decide and buy as a group: the person who uses the product, the one who approves it and the one who pays. So B2B SEO targets lower-volume, high-intent keywords, builds pages for each buyer role, and is measured in qualified leads and pipeline rather than raw traffic.

Is SEO dead now with AI?

No. ChatGPT, Gemini and Google's AI Overviews build their answers from pages that rank and from sites that mention your brand. What has changed is that ranking alone isn't enough. You also need to be the brand those answers recommend, and described correctly. That's what AEO covers, and why we run it alongside SEO.

How do you measure B2B SEO results?

Against pipeline, not just traffic. In week one we connect Search Console, GA4 and your CRM, and agree what counts: demo requests, qualified leads or closed revenue. Your monthly report shows which pages and AI tools brought those in, alongside rankings and AI visibility. You also get a written update every week and a call every two weeks.

How do you find keywords when B2B search volumes are small?

We start from your pipeline, not a keyword tool. Sales calls, CRM notes, support tickets and won deals tell us the problems and phrases buyers use. Then we size them. A keyword with 40 searches a month that buyers type right before booking a demo is worth more than one with 40,000 that never converts.

What types of B2B companies do you work with?

Our clients are B2B SaaS companies, from pre-seed startups to public companies, across a dozen software categories. If you're a B2B tech company that sells the same way, with a considered purchase and several people involved, the same approach works. We don't take on local, ecommerce or consumer SEO.

Should I hire a B2B SEO agency or a B2B SEO consultant?

A B2B SEO consultant gives you a plan and advice, and you still need people to write, build and earn links. An agency should do both. Our Strategy plan works like a senior consultant who also makes the website changes, and Growth and Scale add the content and brand mentions so nothing waits on your team.

How long does B2B SEO take to work?

Your strategy is ready on day 15, and the first content and fixes go live in weeks 3 and 4. Updates to existing pages often start moving within 60 to 90 days. New pages and AI visibility build over 6 to 12 months, so we treat organic as a 6 to 12 month investment.

What's the difference between SEO, AEO and GEO?

SEO gets your pages ranking and clicked on Google. AEO (answer engine optimization) and GEO (generative engine optimization) are two names for the same goal: getting your brand recommended, and described correctly, in answers from ChatGPT, Gemini, Claude, Perplexity and Google's AI Overviews. Most of the work overlaps, so we run them as one program.

What does working with AI agents actually mean?

Your senior strategist decides what to do. A team of AI agents, built for your company at kickoff, does the analysis, drafting, audits and builds. They learn from every edit and approval you give. Your strategist checks everything before it reaches you, so you get more output without losing quality.

Is there a minimum contract?

The first three months are a sprint, because that's how long it takes for the strategy, the execution and your agents to come together. After that it runs month to month, and you can cancel any time with 30 days' notice.

What happens to the work if we stop working together?

You keep your content, your data and the full knowledge base: voice rules, strategy and every brief we wrote, as plain files your team can use. You can also buy your agents. We'll set them up on your side and train your team to run them. This is written into the contract.

Let's find out if we're a fit.

Thirty minutes. We'll look at your traffic and AI visibility before we speak, and if it isn't a fit, we'll tell you on the call.

Book a 30-minute call